How we work
If digital marketing can sometimes seem a bit faceless,
we’re here to show you that there’s another way. For us,
the journey starts and ends with you, the client, and
achieving your goals – here’s how we get there.
NICE TO MEET YOU…
Before we can start work on a project, we need to get to know you, and we mean really get to know you! After an initial consultation to discuss your needs, we’ll then make it our business to know your business. That means understanding your industry, how you operate, who your customers are and what your goals are. We’ll then use this research to develop a targeted strategy to meet your objectives.
LET THE BUILDING BEGIN!
Now the fun part – constructing your online campaigns. Whether it’s for Search Engine Optimisation, Pay Per Click or Conversion Rate Optimisation, we’ll use our research and some pretty smart software analysis to implement the most effective campaigns for your business. From analysing your keywords (SEO) and devising paid campaigns (PPC) to uncovering your customers’ buying trends (CRO), our digital marketing teams will put together a well-researched, well-thought out plan of action. And, only once you’re happy with it, will we hit the GO button…
Once your campaigns go live, that’s just the beginning. Digital marketing allows us to monitor and track activity around your website every second of the day. This process is crucial as it will help us to see what’s working and what’s not, especially when things can change with super-sonic speed on the web. So, we’ll be keeping an eye on your PPC bids, monitoring who uses your SEO key phrases, and tracking your visitors’ spending habits to make sure we stay ahead of the competition.
PEACE OF MIND
We want you to be able to sit back and enjoy the journey while we do the hard work. We’ll constantly measure the success of your campaigns to make sure your goals and targets are being met, and we’ll make you aware of any changes we feel we need to make to improve your website even further. Every month we’ll talk you through a full and detailed report on the progress of your campaigns and discuss your future objectives. If you have any questions, your dedicated digital marketing manager is always contactable and can talk you through any queries at any time.